As a freelance writer and communications consultant with a keen interest in social media, I keep a close eye on the various media channels. You better be the first to know all, right?
I was pleasantly surprised when I read on Twitter about the LoFff Exchange with girls fashion brand LoFff. LoFff? Why didn’t I know this brand as a mother of four daughters who love princess dresses and swinging skirts?
Immediately I looked at ilovelofff.com. I noticed some remarkable things and emailed Joanneke about it. We soon became embroiled in a nice mail discussion and Jo invited me to the head office in Almelo. A very nice meeting and the time flew by. When I left I had a new mission – to be the social media LoFffer. This was in 2012, so already for a long time.
With great pleasure I manage the Facebook pages of LoFff, LoveStation22 and Legends22. So nice to see that more and more people discover the Zazi Brands and become unconditional fan. Hopefully there are many many more to follow!